AdvancedAdvT Acquires Goss Technology for £13.5M to Boost Public Sector Digital Transformation
AdvancedAdvT acquires Goss Technology for £13.5M (£7.1M net) to strengthen public sector digital transformation solutions and recurring revenue streams.
This article covers information on AdvancedAdvT Limited.
LON:ADVTAdvancedAdvT (AIM: ADVT) just made another strategic chess move in the public sector software space. Fresh off the press this morning: they’ve snapped up Goss Technology Group Limited for £13.5 million. Let’s unpack why this is more interesting than your average Tuesday RNS announcement.
The Deal Mechanics
First, the nuts and bolts:
- Price Tag: £13.5 million total consideration
- Payment Mix: £8.5m cash (from existing resources) + £5m in new ordinary shares
- Net Cost: Just £7.1m after accounting for £6.4m cash already on Goss’s balance sheet
- Paperwork Sorted: National Security and Investment Act approval secured – no small feat for public sector deals
What Goss Brings to the Table
Goss isn’t some speculative startup. They’re a proven operator in public sector digital transformation with solid 2024 metrics:
- £5.35m revenue (71% recurring – music to any SaaS investor’s ears)
- £0.77m EBITDA (pre-capitalisation of development costs)
- £3.25m net assets
Their specialty? Low-code digital platforms that help councils and public bodies modernise citizen-facing services. Think seamless data flow between front-end interfaces and clunky legacy systems – the holy grail for overstretched local authorities.
The Strategic Playbook
This isn’t just revenue stacking. AdvT’s Chair Vin Murria (she of OBE fame) is playing multidimensional chess:
1. Public Sector Beachhead
Goss deepens AdvT’s roots in government just as structural shifts (council consolidations, unitary authority formations) create ripe opportunities. Digital transformation budgets are ballooning – and Goss’s tech is the shovel.
2. Synergy Symphony
Imagine plugging Goss’s user-friendly interfaces into AdvT’s existing enterprise software for healthcare compliance and HR systems. Suddenly you’ve got interoperable solutions that span back-office to citizen engagement – a consultative goldmine.
3. The Recurring Revenue Flywheel
That 71% recurring revenue from Goss turbocharges AdvT’s SaaS credentials. Public sector contracts = sticky customers = predictable income. Lovely stuff for cash flow warriors.
4. Cross-Sell Crossfire
AdvT now owns the relationship with Goss’s public sector clients. Expect upselling of their AI and data analytics tools to follow. Classic land-and-expand.
Vin’s Verdict
The acquisition press release quotes AdvT’s Chair Vin Murria OBE:
“We are delighted to announce the acquisition of Goss, a recognised leader in digital transformation in the public sector… Goss’s innovative low code solutions and deep-rooted relationships within local government strengthen our offering and broadens our reach.”
Translation: “We bought a scalpel, not a sledgehammer – and we know exactly where to cut.” She notably drops the mic with: “We continue to look for complementary acquisitions,” signalling this isn’t the last rodeo.
Share Structure Shuffle
For the equity geeks (you know who you are):
- 3,225,806 new ordinary shares issued to Goss sellers
- Admission expected 2 June 2025
- Total shares in issue post-deal: 136,425,806
Dilution is minimal here – about 2.4% – suggesting shrewd negotiation. The share component also aligns Goss’s team with AdvT’s future performance.
Why This Matters Beyond the Numbers
Timing is everything. With UK councils drowning in outdated systems and Whitehall demanding digital efficiency, Goss’s low-code platforms are catnip. AdvT isn’t just buying a company – it’s buying political tailwinds.
The real magic? Goss specialises in making data flow between systems. That’s the foundation for intelligent automation – where AdvT’s AI ambitions meet real-world application. We’re watching a vertically integrated public sector tech stack being built in real time.
Bottom Line
For £7.1m net, AdvT acquires recurring revenue, public sector relationships, and tech that plugs perfectly into their existing ecosystem. Murria’s crew continues executing a roll-up strategy with surgeon-like precision. Goss gives them the tools to ride the £20bn+ UK government digital transformation wave. Clever? Understatement. This is how you play the long game in regulated markets.
Now – anyone want to bet how long until the next acquisition RNS drops?
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