Plus500 Announces H1 2025 Results and $165m Shareholder Returns

A Stellar Half-Year for Plus500

Another set of robust numbers from Plus500 today. The global fintech group has posted H1 2025 revenue of $415.1m – up 4% year-on-year – alongside EBITDA of $185.1m. But the real headline grabber? A chunky $165m shareholder return package announced alongside these results.

CEO David Zruia nailed the sentiment: “Our track record of delivering compounded returns for shareholders across market cycles is unrivalled.” When you see the numbers, it’s hard to disagree.

The Core Metrics

Let’s break down what matters:

• Customer Quality Over Quantity: Active customers grew modestly (+2% to 179,931) but average deposits more than doubled to $17,250. That’s serious wallet share growth.
• Efficiency Wins: User acquisition costs dropped 17% to $1,237 while ARPU climbed to $2,307. Marketing teams clearly sharpened their pencils.
• Diversification Paying Off: Non-OTC revenue (futures/share dealing) now represents 13% of group income vs 10% last year.

Strategic Chess Moves

This isn’t just business-as-usual execution. Plus500’s playing strategic chess:

• Licence Bonanza: New regulatory approvals in Canada, UAE and Japan bring their global licence tally to 15 – a formidable regulatory moat.
• Futures Firepower: US futures business is tracking toward $100m+ revenue this year with customer segregated funds ballooning 140% to $850m.
• India Gambit: The conditional acquisition of Mehta Equities opens doors to the world’s largest retail futures market. Watch this space for synergies with their US operations.

The Tech Edge

Buried in the operational metrics is the real story: 89% of OTC revenue came via mobile/tablets. Their tech stack isn’t just functional – it’s habit-forming for traders.

The Shareholder Bonanza

Now for the bit that’ll make income investors smile. Today’s $165m return comprises:

• $90m in fresh share buybacks
• $75m dividends ($1.0553 per share)

This brings 2025’s total shareholder returns to a staggering $365m. Let that sink in. Since their 2013 IPO, they’ve returned $2.7 billion to shareholders. No wonder they’re the FTSE All-Share’s top performer with 7,900% total returns.

Balance Sheet Bullets

The engine enabling this generosity?

• Debt-free position
• $938.1m cash reserves
• EBITDA margin holding firm at 45%

This is capital allocation done right – balancing growth investments (like that Indian acquisition) with direct shareholder rewards.

What Comes Next?

Management expects full-year results in line with market expectations ($746m revenue consensus). The roadmap seems clear:

1. Leverage new licences in Canada/UAE/Japan
2. Integrate Mehta Equities (subject to regulatory nods)
3. Scale US futures toward $100m+ revenue target
4. Keep optimising that marketing machine

The kicker? They’ve bought back 38% of shares since 2017. Every future profit slice gets distributed across fewer slices.

Final Thought

This isn’t just another interim report. It’s a masterclass in how fintechs scale: tech-driven efficiency, regulatory savvy, and shareholder alignment. While others chase growth at any cost, Plus500 delivers growth and cash. In today’s market, that combination is rarer than a humble investment banker.

As Zruia put it: “We look to the second half with confidence.” Given these numbers, I’d suggest shareholders do too.